Jess Ponting, a key figure in the surf park sector, serves as the co-founder and CEO of Surf Park Central, which organizes the annual Surf Park Summit, a pivotal event for the global surf park community. Additionally, he holds the position of Director at the Center for Surf Research and is the Managing Director of STOKE, a project dedicated to promoting sustainability within the industry. In this discussion, we delve into the evolving landscape of surf culture, highlighting the increasing acceptance of new trends and innovations in the surfing world.
